Recently just bought a book titled Freakonomics, written by Steven D. Levitt & Stephen J. Dubner. I bought Freakonomics together with two other books, Thinking Fast & Slow by Daniel Kahneman & The Brand Flip by Marty Neumeier. I regularly buy new books just to keep my mind & knowledge updated. My bad habit is I sometimes couldn’t finish the book I’ve bought, at least until 1-2 months. If you wanna buy some solid import book, try Periplus or Book Depository.
Freakonomics was released on 2005. I know, it’s been 13 years ago. But the first time I heard about Freakonomics from Thirty Days of Lunch podcast , I decided I need to read this book. It’s about behavioral economic. This is what behavioral economics according to Google:
Behavioral economics studies the effects of psychological, cognitive, emotional, cultural and social factors on the economic decisions of individuals and institutions and how those decisions vary from those implied by classical theory.
It’s about understanding why people take decisions.
It’s about understanding what drives them in making decisions.
But, no, this blogpost is not about behavioral economic.
It’s about convenience and truth.
One of the chapter in the book, authors covered topic about why drug dealer still live with their mom. At the very beginning of the chapter, I found this:
|Read the line that highlighted|
We, associate truth with convenience.